PPC Management

Capture demand today while search builds for tomorrow.

Google Ads and Meta Ads, set up and managed for bookings, not clicks. Your ad spend goes straight to Google or Meta, with no markup.

Talk to us about ads

Available with a website or Search Growth plan.

01 / Where ads fit

Ads are the fast lane. Search is the road you own.

Search and AI visibility take months to compound. Ads bring bookings this month, especially for launches, new treatments, and slow seasons. We run both from the same data, so you can see which channel pays back.

02 / Our approach

How we run your ads

Every campaign follows the same four steps, so your budget goes to what books, not just what gets clicks.

  1. Track

    Conversion tracking for calls, forms, and bookings goes in before we spend a dollar of your budget.

  2. Target

    High-intent searches and local audiences, with negative keywords that keep out bargain hunters and job seekers.

  3. Test

    Ad copy, creative, and landing pages are tested against each other, and the winners get the budget.

  4. Optimize and report

    Weekly adjustments, and a monthly report on cost per lead or booking, not impressions.

03 / Pricing

Simple, transparent pricing

One flat management fee per platform, a one-time setup, and your ad spend paid straight to Google or Meta.

Management

$499/month per platform

  • Google Ads or Meta Ads
  • Covers ad spend up to $5,000 a month per platform, then 10% of spend above that
  • Weekly optimization and monthly reporting
  • Accounts stay in your name
Talk to us about ads See all pricing

Setup

$399one-time per platform

  • Account audit, or a new account set up
  • Conversion tracking for calls, forms, and bookings
  • First campaigns built and launched

Ad spend

Paid directly to the platform

  • Billed by Google or Meta straight to your card
  • No markup from us

Example: spend $8,000 a month on Google Ads, and management is $499 plus 10% of the $3,000 above $5,000, so $799 a month. The $8,000 goes to Google, not to us.

04 / What's included

What we manage

Everything that turns ad spend into bookings, managed for you. Aesthetic and medical ads follow platform health policies, and you approve every claim.

Conversion tracking

Calls, forms, and bookings tracked from day one, so every report counts real leads.

Campaign structure

Campaigns, keywords, and audiences organized by service and location.

Ad copy and creative

Statics designed for you, and video edited from your footage.

Landing pages

Recommendations for your current pages, or new pages built under a website plan.

Optimization and reporting

Weekly optimization and a monthly report on cost per lead or booking.

Frequently asked questions

How much should I spend on ads?

It depends on your market and goals. Most small practices and properties start between $1,000 and $3,000 a month per platform. We will recommend a starting budget after reviewing your account.

Who owns the ad accounts?

You do. We work inside accounts in your name, so your data and history stay with you.

Is there a long contract for ads?

Ads follow the same terms as your main plan. If you only want ads, ask us; we focus on clients who also invest in search.

Fill this month's calendar.

Tell us your goals and budget, and we will show you where search and social ads can bring in bookings.

Talk to us about ads

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